Idea City Toronto 2013 – Big Ideas or Big Misses?

Earlier this month my classmates and I were lucky enough to be invited to Idea City in Toronto. Hosted by Canadian media-mogul Moses Znaimer, the three-day conference showcased some of the biggest ideas from the world’s smartest people. I watch TED talks all the time; I love them. So as you can imagine, I was pretty excited to attend Idea City […]

Creative Writing: Tips To Avoid Going Insane

Creative writing is anything where the purpose is to express thoughts, feelings and emotions rather than to simply convey information. Sounds easy enough, right? With my jump into the world of writing, I quickly discovered that it’s actually not so easy at all. I start out super motivated and filled with amazing ideas, but after […]

Getting the Job: 5 Ways to Look the Part

As a student or young professional we are bombarded with a need for the right credentials and the right job experience or else you’re not getting the job. But sometimes having the “right” resume isn’t always enough for employers, and sometimes having the “wrong” resume is exactly what they’re looking for. Looking the part is […]

Who To Follow: My PR Favourites on Twitter

Finding the right information on Twitter can sometimes feel like full-time job: weeding through the unreliable crap in hopes of one day finding some glorious rays of truth. I signed up for Twitter after a close friend told me I had to have it, and I’m glad I did! In my travels through the Twitterverse, I […]

My First Semester in PR

  Before beginning the Corporate Communications & Public Relations program at Centennial College, I was in a work-environment where my creativity and communication skills were not being used effectively. I knew I wasn’t happy where I was, but had no idea where I wanted to go. The brief glimpse I’ve had into the PR world […]

If you fail to plan, you plan to fail.

Six weeks ago if you asked me to define Project Management, I would have answered with something like, “I don’t know…managing projects?”  Today I definitely know differently.    There are so many details involved in planning an project that each step is  critical.  A “project” can be have many different definitions and sizes.  Everyday we […]